Cuddle & Carry Backpack - Fairy Garden Pink
Features
Give your little one the freedom to explore—Cuddle & Carry is the only backpack that fosters self-reliance and keeps their comfort toy within reach.
🌟 Lightweight & Ergonomically Designed: Adjustable, padded straps ensure a comfortable fit for your child’s small frame – perfect for little adventurers!
🌟 Durable & Water-Resistant Lining: Protects against spills and messes, keeping contents dry and safe, whether it’s snacks, toys, or a water bottle.
🌟 Easy to Clean: Messes happen! We recommend handwashing to maintain shape but can washed in the washing machine.
🌟 Toy Pouch for Security & Comfort: Keep your child’s favorite plush close! The secure velcro toy pouch offers comfort and emotional support during every outing, and helps them feel proud of looking after their belongings.
🌟 Spacious Compartments: With roomy internal compartments and side pockets, there’s plenty of space for snacks, water
bottles, and more.
🌟 Customizable Options: Personalize with your child’s name in embroidered lettering for a unique touch and a sense of ownership.
🌟 Fun Colours: Available in four colour that are sure to excite your little one and make carrying their belongings a joy!
30 Day Money Back Guarantee
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30 Day Money Back Satisfaction Guarantee
We are so confident you’ll love our products that we offer a 30-day money-back guarantee. If you’re not completely satisfied, simply return your item within 30 days for a full refund. Please note: this does not apply to customised products.
Comfort on the go
Keeps their favourite friend close, offering emotional security and support wherever they go
Confidence Through Independence
Empowers toddlers to pack, carry, and take ownership of their daily adventures.
Smooth Transitions, Less Tears
Eases separation anxiety and change with familiarity, visibility, and control.
Daycare mums understand the struggle
The Cuddle & Carry Backpack eases daycare transitions by giving toddlers comfort and control. With their favourite friend in view and essentials they packed themselves, children feel secure and confident, turning drop-offs into proud, independent moments.
Let customers speak for us
Absolutely love the quality and purpose! It’s helped my daughter inso many ways from feeling instant comfort to learning responsibilities. It’s a go to backpack forall our adventures.
My toddler loves his Binkie Bear Bag! The design is adorable and super soft. It’s the perfect size for little shoulders, and the straps are comfy and adjustable.
We use it for daycare, outings, and even just around the house for pretend play. It’s surprisingly roomy too ! fits snacks, a water bottle, and his favourite toy with no problem.
Every time we head out, he insists on carrying his bag. We’ve even had strangers ask where we got it! Highly recommend for any toddler who loves cute, cuddly things and wants a little independence with their own bag.
Best invention made to help your children get rid of their dummy's! It provides comfort and love and shows them that instead of the dummy you have another comfort option!
We’ve been using this backpack for a while now and genuinely love it!
It’s soft, fits the essentials, and the best part? The kids actually want to carry it. Their bestie fits perfectly in the pal pouch which means comfort is always within reach. Simple, practical, and super cute.
This has been life changing ! I literally felt sick thinking about how sad and hurt oli would be saying goodbye to his dummy but this gentle slow burn process has been incredible. The love and bond he has with his bear is beautiful. We love the book and the quests too !
We’ve been using this backpack for a while now and genuinely love it!
It’s soft, fits the essentials, and the kids actually want to carry it. Their bestie fits perfectly in the pal pouch which means comfort is always within reach.
Simple, practical, and super cute.
We adore this bag! Beautiful quality, stunning colour and the perfect size! It is so loved in our house!
Loved the complete package, backpack, book, diary and especially Binkie!!!
Honestly a Facebook reel ad got me. I saw it was from Australia and they bought Americas favorite dog cartoon and clearly know more about child psychology than us. Binky bear is common sense parenting mixed with discussion and safe explanation and boundaries. We spent weeks talking about binky bear while he shipped across the globe. We read the binky bear story probably 100 times. The Binky bear system is a tool to help your child. Change is hard for anyone and I truly feel like my child finally understood what binky bear is and what the goal was. We still had hard several hard night but she was ready. She didn’t cry for her binky and she had binky bear with her the whole time. This system is worth every penny and I will be keeping binky bear for the rest of my life as our sweetest binky memory. We introduced binky bear a week before her 2nd birthday and took away her binky completely 2 weeks after her birthday so just over a month we talked about it. Way better than the immediate build a bear thing.
We absolutely love our cuddle and carry backpack. The perfect size for toddlers and promoting independence. Noah loves wearing it around the house, love the small details and being personalised.
My 2 YO has taken to Binky so well, plus the fact it now comes with a journal to take all the hard thinking out of it is incredible!!
My Binkie Bear backpack is perfectly sized to fit all essentials while remaining small enough for my 1 year old to carry. It is padded for extra comfort and has easy to pull zippers. We love it for daycare, he gets to bring his favourite toy making his transition so much easier.
A backpack they want to carry on their own! Special pocked just for their teddy or dolly. My twins love having to personalised so they know who’s is who’s. great quality and perfect size for their age.
We love our backpacks! They are very functional, look and feel great and best of all your teddy comes along for the ride!
Designed for Toddlers, Built for Big Feelings
Encourages Independance
Helps your child take responsibility for belongings, boosting confidence and preventing lost or forgotten toys.
Emotional Comfort
The soft toy pouch provides children security and familiarity by keeping loved toys close, giving emotional support away from home.
Important Life Skills
Cuddle & Carry Backpack cultivates essential skills like organisation and accountability. With their own space, children learn responsibility and stay organized as they grow.
Practical Convenience
The backpack holds essentials like drink bottles and snacks, and can be carried by parents.
Personalisation
Your child’s name can be embroidered, making the backpack special, fostering ownership and pride, and encouraging them to care for their belongings.
Making life’s big changes easier for little hearts & less stressful for parents
Developed with experts so you can parent with confidence
Parents globally are saying goodbye to overwhelm & hello calm
Designed for Toddlers, Built for Big Feelings
Designed for toddlers navigating big feelings and new environments. With a unique pouch for their comfort toy, room for daily essentials, and light weight it supports independence, emotional security, and smoother transitions, from daycare to playdates. Perfect for toddlers, especially those with separation anxiety or sensory sensitivities.
Pack Lana's Bag With Me
See how practical the Cuddle & Carry Backpack is! Designed to keep their comfort toy, snacks, and essentials all in one place for calm, confident toddlers.
Say goodbye to pacifiers with the expert-designed Bye-Bye Pacifier system, supporting toddlers through weaning with emotional security and confidence. Featuring a storybook, parent guide, reward chart, and comforting Binkie Bear with a lockable pacifier pouch, it’s the gentle way to wean without stress or tears.
Bye-Bye Pacifier Weaning System
Learn MorePerfect companion for toddlers to record their milestones, big feelings, and special memories. Designed to encourage self-expression, reflection, and emotional growth, it’s a keepsake that builds connection between parent and child, one page at a time.
Adventure diary
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Frequently Asked Questions
What size toys can fit in the Cuddle & Carry Backpack?
The toy pouch is designed for small to medium-sized plush toys, fitting toys up to 40cm (16 inches) securely.
How does the toy pouch keep toys secure during travel or play?
The pouch uses an interior, elastic strap with a velcro closure to keep toys snug and secure, even while your child is on the move.
Is the Cuddle & Carry Backpack comfortable for toddlers to wear?
Yes, it’s super lightweight and ergonomically designed with adjustable, padded straps to fit a toddler’s small frame comfortably.
What age range is the Cuddle & carry backpack designed for?
The Cuddle & Carry Backpack is ideal for children aged 18 months and over, designed for both style and functionality to suit their needs.
Can the Cuddle & Carry Backpack be machine washed?
Yes, it’s machine washable but we recommend handwashing to maintain shape. If machine washing use a pin to open internal zipper and remove foam support before washing and replace once bag is dry.
Is the toy pouch adjustable?
The toy pouch is fixed for security and is flexible enough to accommodate various toy sizes with the elastic opening and velcro closure.
How durable is the Cuddle & Carry Backpack for daily use?
Made with durable, high-quality materials, the backpack is designed to withstand everyday wear and tear, perfect for daily use.
Are there additional compartments or pockets in the Cuddle & Carry Backpack?
Yes, the backpack includes a spacious main compartment with internal divider and two side pockets for snacks, water bottles, and small items.
How long does it take to receive my Cuddle & Carry Backpack?
Non-personalised backpacks are dispatched the next business day after your order is placed.
Backpacks with embroidery personalisation, please allow up to 5 business days for processing, plus shipping time.
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Returns
Cuddle & Carry Backpacks can be returned for a refund or exchange within 30 days of receiving it.
The product must be new, unused, and not personalised. Personalised Cuddle & Carry Backpacks are not eligible for refund or exchange.
Please check the spelling for backpacks that are being personalised. Once the order has been placed we are unable to update the spelling. Please double check that spelling is correct at Checkout page, prior to payment.
While we cannot exchange or refund personalized products with a spelling mistake, we want to help where we can, so please don't hesitate to contact our team to discuss other options.